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Startup Support

Full-process support from 0 to 1, ensuring new store profitability every step of the way.

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Comprehensive support system

10 core support phases covering the entire store setup process to ensure a worry-free startup experience.

Initial Preparation

Initial Preparation

Big data-driven mall site selection analysis, free complete store design and decoration services, avoid common site selection pitfalls

Our HQ site selection team leverages AI and big data tools to analyze foot traffic density, purchasing power, competitive landscape, and rental rates, providing a scientific assessment of ROI. The HQ SI design team delivers comprehensive floor plans and 3D renderings to maintain unified brand standards and ensure visual consistency across all national stores.

Supply Sources

Supply Sources

Direct supply from Danyang factory: one-stop sourcing for affordable consumables and equipment, reducing hardware investment costs.

Leveraging Danyang's eyewear industry cluster, our headquarters operates a large-scale warehouse covering all categories of frames, lenses, and optometry equipment. Direct from manufacturers with no middlemen, we offer products at least 30% below market rates for the same quality—ensuring healthy profit margins for your store and reducing hardware costs through one-stop procurement.

Technical Support

Technical Support

21-step standardized fitting training for teaching, operations, and other practical skills to ensure the production of compliant, high-quality products.

The Corporate Business School offers systematic training programs covering professional skills such as the 21-step standardized optometry workflow, lens processing technology, visual function assessment, and myopia prevention for adolescents. Even beginners can master core competencies in 7 days, ready to work independently with professional, reliable service.

On-site Store Opening Support

On-site Store Opening Support

On-site supervisor stays at the store for 3 to 7 days, customizes a grand opening plan, and quickly boosts local brand awareness.

Headquarters operations experts will visit to assist with product display setup, equipment calibration, grand opening planning, and promotional activities. During the launch period, they will stay on-site for 3-7 days to provide hands-on guidance, ensuring a smooth opening, rapid customer acquisition, and strong brand visibility in the local market.

Operational Support

Operational Support

Establish exclusive business zones to prevent multiple stores of the same brand from operating within protected areas, eliminating internal competition.

Strict regional protection policy: Exclusive operating zones are assigned based on store type and商圈 capacity, guaranteeing sole rights within each zone. No second store will be opened within the protected area to prevent internal competition and maximize franchisee returns.

Traffic empowerment

Traffic empowerment

Douyin Group Buying Setup, Local Short Video Scripts, and Content Supply for Xiaohongshu/WeChat Channels

The headquarters operations team provides full-channel traffic support, including Douyin group deal setup, local short video script planning, and content asset supply for Xiaohongshu and WeChat Channels. This helps stores establish online lead-generation channels to continuously attract new customers.

Asset Output

Asset Output

Daily Morning Post / Eye Care Tips / Ophthalmology Public Account Content, Operation & Marketing Posters, 365 consecutive days of output

The HQ New Media Team delivers fresh content daily: morning greeting posters, eye care tips, WeChat article copy, holiday marketing graphics, and promotional campaign visuals. Updated 365 days a year with no breaks—just plug-and-play for your stores to save time and effort on marketing.

Business School

Business School

Regular live classes on Wednesday Product Business School and Thursday Technology Business School to reinforce technical theory and diagnose store management issues.

Headquarters Business School offers weekly live sessions: Wednesdays feature the Product Academy covering new product features and sales scripts; Thursdays include the Technical Academy for advanced fitting skills and visual function knowledge. We also provide store operation diagnostics with one-on-one Q&A support.

Worry-Free After-Sales Service

Worry-Free After-Sales Service

One-on-one dedicated support, flexible exchange of slow-moving inventory, equipment warranty and repair services, and real-time online Q&A.

Establish a comprehensive after-sales service system with dedicated one-on-one customer support for each store. Easily exchange slow-moving inventory, receive warranty repairs for equipment and instruments, and get real-time online technical support to ensure worry-free operations.

Long-term Operations

Long-term Operations

New trendy frames and functional lenses launched every season. Receive our brand quarterly magazine and annual business report with updates, alongside a continuously evolving profit optimization strategy.

Stay ahead of market trends with new frame and lens collections launched every quarter and rolled out to stores nationwide. Our quarterly brand magazine shares industry insights and success stories, while our annual business report analyzes performance data and offers optimization recommendations for long-term profit growth.

365 Day Omnichannel Operations Enablement Center

Continuous content supply all year round, worry-free store operations

Daily

Daily

  • Good Morning
  • Eye Care Tips
  • Eye Care Tips
More details
Weekly

Weekly

  • Product Training
  • Technical Training
More details
Monthly

Monthly

  • Promotional Poster
  • Marketing Poster
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Quarterly

Per Quarter

  • Quarterly
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Annually

annually

  • Annual Report
More details

Why Our Support Is More Reliable

A proven support system where every step matters.

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Practice-oriented

All support content is derived from the practical experience of over 1,000 stores—not theoretical concepts.

System Complete

10 interconnected stages form a complete support loop, covering every angle.

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Continuous iteration

Continuously refine support content and methods based on market shifts and store feedback.

Results speak for themselves.

Proven at over 1,000 stores

1,000+
Nationwide Chain Stores
75%
Entrepreneur with zero experience
365 days
Sustained operational enablement
10 large
Core Support Stages

Get support details now

Fill in your details to get the complete franchise support guide and exclusive store setup plan.

Headquarters Address: Eye and Vision Optics Building, Industry-Academia-Research Base, Licheng District, Jinan City, Shandong Province, Block 8

Charles Dandy (China) Operations Headquarters. All rights reserved.

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